Monday, June 29, 2009

Finding the Best Insurance Lead Sites

Insurance brokers used to pass a healthy portion of their day cold calling people who, a number of times, did not wish to be got hold of. Now, insurance marketing plans for insurance agents includesgetting prefiltered leads from lead generation websites. These businesses supply an simple and quick way of getting new customers.

Insurance sales lead sites provide a very good product for agents searching for more customers. These companies first accumulate information from prospects interested in switching insurance providers through their own sites. Then, they use the information given to pair each insurance lead with localized insurance agents.

There are lots of distinct insurance leadgen sites, each claiming to have the best leads. How are you supposed to figure out which one to choose? There are specific characteristics that good leadgen sites have that can cause them stand out from the others including filters, pricing, refund policy and billing.

Pricing is big. A cheap insurance lead may not provide the best customers but a more expensive lead might be too costly to realize a net profit

Some insurance lead websites try to make you make a very large deposit before sending you insurance leads. With so many leadgen websites allowing you to try their service with a small upfront deposit or some that will invoice you after you receive leads, there is no reason to deposit too much up front.

Regardless of the lead service you use, you’ll eventually be sent a lead that is unreachable or is a duplicate. A worthwhile insurance lead company will also have a great refund return policy for these types of insurance leads.

Filters help repel poor quality sales leads. An insurance sales lead company should give you filtering options including geotargeting and lead filtering. Mostly, you will have to pay extra for filtered leads, as you will get better quality prospects, but the extra price is many times worth the additional fee.

In summary, when evaluating an insurance lead service, you should shop around and start with 2-3 insurance lead sites. You may end up finding that some offer quality life insurance sales leads but don’t provide good enough auto insurance leads. If you generate insurance leads from multiple lead companies, it will give you an edge against other companies and will keep the quality of your sales leads in check.

1 comment:

  1. Nice post. First I would like to know about insurance leads, what they are meant for and how they help out. In the above article you have explained about how to find the best insurance lead site which I found really useful. Thanks for sharing about it.
    commercial insurance

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